http://www.altitudecommunications.com.au/ Altitude Communications Articles http://www.altitudecommunications.com.au/?process=views/article.php&articleId=5566 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=5566 Email marketing, or opt-marketing as you may know it, can be an incredibly powerful lead generation tool, however, as with many business tools we utilise, its success depends more on the operator than the tool itself. With a well-thought-out and researched action plan, and good content, email marketing can be an instantaneous and effective marketing strategy, virtually low cost and simple, that will increase your business and grow your... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=5100 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=5100 In order to be a serious contender in todayrsquo;s global market, presence on the internet is crucial. However, the message you are giving your potential clients all depends on what your web page says about you. A badly constructed page with limited useful information on your products and services tells your customers that you are not a professional in your field and will probably not meet their expectations in business either.However, an... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4989 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4989 Technology has become incredibly advanced over the past few decades. It has enabled businesses to operate 24/7 and consumers to obtain support, answers to their queries and make purchasers from anywhere in the world, around the clock.nbsp; As such, consumers have come to expect instantaneous reactions from companies with whom they wish to do business ndash; this has become the norm. However, at the same time, community has never been more... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4983 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4983 Hi-technbsp;+ Hi-touch = BIG PROFITTechnology has become incredibly advanced over the past few decades. It has enabled businesses to operate 24/7 and consumers to obtain support, answers to their queries and make purchasers from anywhere in the world, around the clock. nbsp;As such, consumers have come to expect instantaneous reactions from companies with whom they wish to do business ndash; this has become the norm. However, at the same... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=3870 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=3870 Heres the simple way to take advantage of the most cost-effective and efficientnbsp;marketing strategy to grow your bottomnbsp;linenbsp;- Opt-in Marketing.This instantaneous and effective marketing strategy cannbsp;massively increase your business and grow your bottom line! It isnbsp;virtually no cost and simple and will, when done correctly, build your credibility within your marketplace, position you or your business as an expert in your... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4803 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4803 Business in almost every industry has found itself under incredible transformation over the past few years. Global and cutting edge technology has shrunk the world even further, and now what used to exist only in business ownersrsquo; wildest imagination has become easily possible.In turn, the possibilities for the success, career growth... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4769 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4769 Key tips for getting, keeping and motivating staff members for maximum profitability...Smart and successful entrepreneurs realised a long time ago that their most valuable asset is in fact their staff. Those hard working team members that help them to pull their vision together and service their customers to the best of their ability. Other businesses, however, experience high staff turnover, losses in productivity and a bad reputation among... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2152 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2152 A common element in the success of a thriving businesses is their ability to take advantage of their database of contacts clients, past clients, prospects etc. And while in the past, growing this database involved a lot of time and manual effort, it is now possible to automate this process thanks to the Altitude Communications FastTracknbsp; eMarketing system.nbsp;nbsp;Your contact list is your business goldmine and it must be kept... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4557 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4557 Discover the secrets to selling more online product just by improving your thank you page.nbsp;Without doubt, the most important asset in any business is its database. This seemingly innocuous list of past and present customers, prospects, leads and other people youve met can, if managed correctly, turn your business from a small and mediocre performer into a hugely profitable and widely successful enterprise.nbsp;Its like the old saying... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4400 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4400 An important part of becoming recognised as an industry leader among your customers, peers, the media and the general public and growing your profile, is by arranging to speak regularly on your topic of expertise at relevant industry and business events/seminars. The fact that you appear as an expert to give advice to others reinforces the fact that you are someone who is knowledge and has valuable information that others can learn from.The... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4378 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4378 Discover the secrets to ensuring your professional image stays professional.Technology has certainly provided many advantages and short-cuts to doing business; there is absolutely no question about it. Potential customers overseas, interstate and locally can purchase from you following a simple online search, with the potential to grow your business and profits beyond your wildest dreams. The other opportunity technology has provided is to... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4311 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4311 Todayrsquo;s technology has provided us with so many new business tools that never existed only 15 years ago. Even as we speak, the worldrsquo;s greatest technical minds are developing quicker, more interesting and more effective ways to promote your product or service to your potential customers ndash; wherever they may live. Due to the ever-increasing advancement of technology, the way people do business has changed. A good online presence... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4265 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4265 As we saw last week, a headline can mean the difference between your business growing in profit almost overnight, or getting lost amongst everyone elsersquo;s messages and marketing gimmicks. Interestingly, headlines can be placed into different categories. Knowing what they are and how they work can help you to formulate your headline.1. The News HeadlineEveryone wants to know what the latest news is. Appeal to your clientsrsquo; and... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4165 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4165 Imagine you have developed or created a completely innovative product or service, one that you feel is bound to change the way people operate in your industry. The unfortunate truth is that, no matter how unique or cutting-edge your offerings are, you will have no customers if nobody actually knows you are there. There are many ways to market yourself, your business and its products and services. Some avenues are more costly than others,... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4144 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4144 The top 4 ways to build a personal brand that will boost your business.Colours, icon choice, namehellip; these are all important decisions that everyone who has started a business or undergone a re-brand has faced, and while these are very important decisions, with wide-ranging ramifications, have you stopped and thought about your own personal brand and how itrsquo;s being conveyed? Born in this modern era when customers are crying out for... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4093 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4093 Grow or perishhellip; as you well know, in business there are only two options. And while we are constantly being bombarded with the latest marketing options, gimmicks, trends and opportunities, it seems that in the current market the simplest things are often the best. The key to generating more leads, in the current economic climate is community. Your prospects want to feel as if there is a face behind the corporation. Gone are the days of... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4002 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=4002 Discover how you can increase the amount of profit your business makes without it costing you a fortune!The first things that automatically come to mind when thinking up ways to increase your business profitability are the most obvious ndash; increase advertising, increase prices, increase range of products/services and reduce overheads. However, there are much simpler and less costly ways you can increase the profitability of your... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=3962 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=3962 Get the tools to put your business on the path to success...Effective business goal setting can help ensure that your business continues to move forward. Setting goals for your business can prevent your business from drifting with the whims of the economy and ensure that you steer your business toward your own choices and targets. Probably the biggest reason that most people who have difficulty with goal setting fail is because they have not... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=3855 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=3855 Discover the secrets to being a successful Entrepreneur...nbsp;Becoming an entrepreneur is not an easy task! Around 45 percent of all new businesses fail to survive more than two years. There are certain qualities and characteristics that are absolutely necessary if you would like to become successful in your business ventures. Some of these qualities are built-in parts of your inherent personality, and some of them get developed over time.... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=3806 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=3806 Discover the hidden wealth that may be buried in your businessHave you ever heard the saying; ldquo;Build a better mouse trap and the market will beat a path to your door.rdquo;? Unfortunately this seems to be the axiom most business owners and organisations live by. I say ldquo;unfortunatelyrdquo; because it simply isnrsquo;t true. You see, if your market doesnrsquo;t know about your product, how do you expect them to buy from you? Worse... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2880 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2880 Altitude Communications NextG websites are by far the most technologically advanced and user-friendly websites available, boasting more advanced options in terms of development, appearance, and interaction than ever before. Designed to give a value-packed entry-level module with add-on features, our NextG website is a hard working site that will generate results for you.Our not so standard, base model website package includes all the... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2687 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2687 One of the most repeated mantras of marketing is test and measure.nbsp; Marketing professionals are constantly testing their emails, newsletters and offers to find out what is most effective for generating results for their business.nbsp; But testing and measuring isnt just for big companies with full-time marketing staff - you can test your own marketing quickly and cost-effectively by following a few simple steps.nbsp; And with a... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2591 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2591 Forget computers, infrastructure, product or equipment, your clients are your biggest and most precious asset. It doesnt matter what type of business youre in, without customers, your business would no longer exist. It is for this reason that businesses, large and small, jump on the endless market then sell, market then sell treadmill. This never ending cycle is like a childrens see saw with income coming in peaks and troughs, good times... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=1712 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=1712 A great way to end your week, is to get the household involved in making gourmet pizzas, they are quick, simple and delicious too boost. nbsp;1.nbsp;nbsp;nbsp;nbsp;nbsp; Buy a pizza base from your supermarket 2.nbsp;nbsp;nbsp;nbsp;nbsp; Preheat your oven 3.nbsp;nbsp;nbsp;nbsp;nbsp; Place your pizza base on a baking tray or pizza stone 4.nbsp;nbsp;nbsp;nbsp;nbsp; Then add your favorite toppings... ending with pizza cheese from the supermarket,... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=1711 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=1711 eNewsletters are a great way for businesses to make contact with their clients online, to keep them informed about new products or services and most importantly, keep them coming back to your website to actually generate revenue.nbsp; But when clients can potentially receive a lot of emails each day, its not easy to actually keep clients interested.nbsp; So how can businesses make sure their eNewsletter is actually read, and not simply moved... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=1710 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=1710 You only have to look at your own preferences to realise that the Internet is increasingly becoming societys prime shopping choice. Recent surveys have shown that a whopping 60 of consumers research all their major purchases of products or services online, prior to making a purchase. Plus, did you know a massive 34.5 billion spent online in Australia, in the last financial year. These astonishing statistics alone beg the question - is your... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=1709 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=1709 Lets face it, unsolicited emails, also known as SPAM, are irritating, time-consuming and a drain on our resources. Plus, not only is this flood of unwanted advertising messages hard to stop, but it seems to be increasing. World-renowned for its tough anti-spamming laws, Australia is now leading the charge in the criminal prosecution of SPAM senders. In fact, just last October, a Perth-based company was fined a total of 5.5 million dollars for... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=931 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=931 Although the festive season is a time to eat, sleep and be merry its important to be on the ball when it comes to your marketing strategy and not let things slip. nbsp;Christmas and New Year is a great time to stay in touch with clients, associates, sponsors or whoever you value as a member of your Business network and E marketing is fast becoming the most effective method of doing this.nbsp; Here are a few helpful tips to ensure that your... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=905 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=905 nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;As societys love affair with all things on-line continues, the importance of a functional and sales-producing website, to the success of a business, has never been greater. That being said, however, it is also amazing how many so-called professional websites fail to meet even the minimum standards for functionality, let alone produce measurable results. The good news is that its no longer difficult to... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=904 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=904 While the rest of the world is enjoying their holidays, for many business owners, now is the best time to start contemplating and cementing their marketing plans for the New Year.nbsp;nbsp; And while traditional marketing methods create worthwhile results for some businesses, more and more are discovering that its the eMediums of the web, eMail, eZines, and eMarketing that are producing the most bang for their marketing buck.nbsp; But as with... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=594 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=594 After twelve long, grueling months of work many people see the work Christmas party as a great chance to kick up their heels, take advantage of the office bar tab and hit the karaoke stage for a few slurred renditions of favourite Christmas carols.nbsp; Though it is indeed the season to be merry, let it be known that the work Christmas party is wrought with danger, and overindulgence can often spell your downfall, and possibly the end of your... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=592 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=592 How to get the attention you want through Public Relations!nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp; Public relations is a fantastic marketing tool that all successful businesses are using to gain an edge over their competitors and keep their target audience informed about business affairs.nbsp; Julia Kent, Communications manager at TT Group Communications informs us that knowing your... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=595 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=595 Can having a positive attitude energize your life? It can and does, daily. Just as the opposite is true. Having a negative outlook enervates your life and you. Why?What is a Positive Attitude?A positive attitude could be described as an outlook on life with expectation that all will be well, all is well. Similarly, a negative attitude is an outlook on life filled with fear and expectation of problems and travail.A positive attitude then is... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=3063 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=3063 ONYX BAR amp; RESTAURANTMovember Menu The team at Onyx have thrown away their razors for the month of Movember, and will all be coming together to raise money for Prostate Cancer, and Male Depression. Every year in Australia 2,900 men die of prostate cancer - equivalent to the number of women who die from breast cancer annually. One in six men experience depression at any given time but most dont seek help. We want to help change these... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2179 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2179 The continuing success of our FastTrack Email Marketing and Next G Website Systems is based on the prosperity and happiness of our customers. In fact, your success is so important to us, that we continually invest a lot of time and money in order to enhance our products, add new features and ensure that theyre on the cutting edge of technology. What you may not know is that every time we upgrade our products, you, as an existing client, get... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2153 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2153 With the meteoric rise of Internet use in the past 5 years, the importance of a good domain name has also increased. Domain names such as www.nextGwebsites.comnbsp;and www.nextGonline.comnbsp;for example, have become an essential component in the marketing arsenal of every business, and as such deserve more than just a passing consideration. Think about how long you pondered over the perfect business name - your business domain name is just... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2151 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2151 How many of you are experts in your chosen fields?nbsp; One of the most valuable and often overlooked tools we possess, as industry experts, is the wealth of knowledge we have ourselves.nbsp; But the real question lies in how many of you are truly translating this knowledge into achieving one of the most profitable and rewarding business goals - loyal customers.nbsp; The Benefits of Loyal Customers Loyal customers are fundamental to the... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2091 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=2091 Want a hardworking website for your business?Then you need a 3G website.Designed to fully utilise the marketing potential of the Internet, a 3G Website will produce measurable results for your business. Depending on your goals and the type of business you run, these results could include: Increased sales through an online, secure shopping facility. Increased leads and referrals through smart interaction with existing and potential... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=1797 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=1797 Product Details Photo Gallery Software If a picture says a thousand words, then a photo gallery can do the selling for you. Photo galleries are a great way to display an entire product range without over-burdening the customer. Our sophisticated software allows web users to flick through a selection of images and... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=930 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=930 An often underrated part of your marketing mix, networking, when done correctly, can be the most effective source of new leads and sales in your business. Also known as relationship marketing, networking expands your sphere of influence, and lets people get to know you and your company on a more intimate level. nbsp;Remember the social theory of 6 degrees of separation - that anyone on the planet can be connected to any other person through a... http://www.altitudecommunications.com.au/?process=views/article.php&articleId=593 http://www.altitudecommunications.com.au/?process=views/article.php&articleId=593 After twelve long, grueling months of work many people see the work Christmas party as a great chance to kick up their heels, take advantage of the office bar tab and hit the karaoke stage for a few slurred renditions of favourite Christmas carols.nbsp; Though it is indeed the season to be merry, let it be known that the work Christmas party is wrought with danger, and overindulgence can often spell your downfall, and possibly the end of your...